One company in particular from California spends quite a lot of money. They drop off toolboxes full of cookies, Yeti Tumblers, and even boxes containing a LCD Video Brochure (a video screen that played a commercial). According to this company, all they want is “15 minutes of the business owners time”.
Companies like this use aggressive salespeople who are only trying to make their commission. They promise the world, and sometimes they want to take over your website and then hold you hostage. You will get billed $600 to $800 per month for SEO services (more if they talk you into PPC) with a contract that is almost impossible to get out of.
They will say they have over 400 employees (the majority of them are salespeople), but they may outsource most of their web development and SEO to India. This is why your “customer service rep” will never be able to answer questions or get any work finished in a timely manner.
They do have lots of reports with pretty graphics that make little sense.
One of these salespeople who contacted a client had to brag in an email about her mad skills: